Archive

In January 2014, Gary Bald, senior vice president of Safety, Environment and Health at Royal Caribbean Cruise Lines (RCL), prepared for a review meeting with the company’s chief executive, Adam Goldstein, and chairman, Richard Fain. Prior to…

The case series focuses on Melbourne Trains’ viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept the Cannes Lions advertising awards in 2013 and became a social media…

This case describes efforts to balance public health concerns with religious and cultural practices of religion pilgrims in India. The Kumbh Mela festival, the largest mass gathering in the world, takes place every 12 years in Allahabad, India. Pilgrims…

This teaching case describes the fatal stampede in Allahabad, India during the 2013 Kumbh Mela festival, and the lessons it offers for thinking about global health risks and responses to unintentional accidents and injuries related to mass gatherings.…