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In June 2014, leading healthcare and consumer technology company, Royal Philips (“Philips”), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong…

The CEO of a health care-based REIT is considering alternative nursing home investment strategies. Students must consider macro-industry trends, scale and scope issues and consumer segmentation data in making their recommendations.

In 2014, Dr. Michael Dulin, chief clinical officer for analytics and outcomes research and head of the Dickson Advanced Analytics (DA2) group at Carolinas HealthCare System (CHS), successfully unified all analytics talent and resources into one group…

In October 2013, Colgate-Palmolive Company, the world’s leading oral care company, was about to launch its new Colgate® Maximum Cavity Protection™ plus Sugar Acid Neutralizer™ toothpaste in Brazil. Oral care category accounted for 46 percent of…

The president of the North America unit of NutriSciences, the $450 million (annual revenue) subsidiary of the French company Biomérieux, is considering how best to persuade an American chicken producer named Gallus to outsource its in-house food safety…

Four GlaxoSmithKline employees were accused of bribing Chinese health care workers to prescribe the company’s drugs. The accusations brought to light the questionable incentive structures of the Chinese health care system and the pressure on…

In February 2014, Michael Schrader, chief executive of Vaxess Technologies, Inc., was assessing the startup health care company’s 2014 marketing plan. On December 31st, 2013, Vaxess had obtained an exclusive license to a series of patents for a…

In 2012, over 750 million people around the globe lacked access to safe drinking water. Dean Kamen, inventor of the Segway, sought to bring fresh water to poor and rural areas with the Slingshot, a water purification device. Kamen’s challenge was…

In January 2014, Gary Bald, senior vice president of Safety, Environment and Health at Royal Caribbean Cruise Lines (RCL), prepared for a review meeting with the company’s chief executive, Adam Goldstein, and chairman, Richard Fain. Prior to…

On April 24, 2013 the Rana Plaza factory building collapsed in Dhaka, the capital of Bangladesh. Over 1,100 people were killed in the worst industrial accident since the Union Carbide plant gas leak in Bhopal, India. Most of the victims worked for…