Madden, S.L., 2015.
The Role of Faculty in Case Development.
The Role of Faculty in Case DevelopmentAn outline of steps for faculty in overseeing case development.
Madden, S.L., 2015.
The Merger of UCSF Medical Center and Stanford Health Services, Harvard Business Publishing: Harvard T.H. Chan School of Public Health case collection.
Available from Harvard Business PublishingAbstractOn November 15, 1996, Stanford’s Board of Trustees and the University of California (UC) Board of Regents voted to merge their two academic medical centers; on November 1, 1997, the merger became official. However, less than two years later, in October 1999, the merger came to an abrupt end. Was the merger an ill-conceived “snakebit venture” or a reasonable response to the environmental and economic pressures of the time that fell apart in its execution? Would the same ills have befallen Stanford and UCSF regardless of the merger?
Milstein, D., Madden, S.L. & MacCracken, L., 2015.
Integrating Private Practice and Hospital-Based Breast Services at Baystate Health (Parts A & B), Harvard Business Publishing: Harvard T.H. Chan School of Public Health case collection.
Available from Harvard Business PublishingAbstractDr. Laurie Gianturco (“Dr. G.”), Chief of Radiology at Baystate Health and President of the private imaging practice Radiology & Imaging, Inc. (“R&I”), and her partner for this project, Suzanne Hendery, VP of Marketing & Communications at Baystate Health, considered their new assignment. With Baystate leadership’s full executive sponsorship and support, but no additional budget, they were tasked with consolidating two competing practices—one operated by R&I, the other by Baystate Medical Center—to form a new breast services center under the Baystate umbrella. The consolidation would simplify redundant Baystate-affiliated breast services offerings, making the system less confusing for patients and providers while giving Baystate the opportunity to offer more patient-centered services as well as reducing its operating costs and boosting revenues. They knew it would be a complicated project, involving two competing physician practice cultures, three clinical specialty orientations, the potential disruption of existing referral networks, and the merger of imaging services for healthy women along with treatment for women with breast cancer. Despite these challenges, they banded together to define a patient-driven culture, create an integrated program, and build a strong brand anchored by the new facility. Their goal was to gain a competitive advantage by developing a relationship-based approach that would exceed customer (patients and referring physicians) expectations for service. “The financial argument was the easy part,” Dr. G reflected. “How to actually design a model of care is where we came to an impasse.”
Lapedis, J., Madden, S.L. & Siegrist, R., 2015.
Massachusetts Health Policy Commission: Innovation Through the CHART Investment Program, Harvard Business Publishing: Harvard T.H. Chan School of Public Health case collection.
Available from Harvard Business PublishingAbstractIn mid-September 2014, the Executive Director of the Health Policy Commission (HPC), an independent state agency in Massachusetts, assessed the proposals submitted by 27 hospitals for projects to be funded from $60m available under Phase 2 of the Community Hospital Acceleration, Revitalization, and Transformation (CHART) Investment Program. The HPC needed to fund projects that would meet the requirements of the CHART program: “to support the Commonwealth’s goals to improve the health of its residents, improve the access and quality of care, including patient experience, and reduce the health care cost growth.” The HPC had tried to help the eligible community hospitals develop strong, clearly defined projects for Phase 2, building on what they had learned during Phase 1 of the program. The RFP itself contained more detailed requirements than the earlier RFP, and the agency had tried to provide additional guidance by developing FAQs and holding information sessions during the RFP preparation period. Had it worked? What options did the HPC have at this point in the granting cycle to tighten up these projects and ensure that the funds would be used effectively and well?
Kane, N.M. & Madden, S.L., 2015.
Southcoast Health System (Parts A & B), Harvard Business Publishing: Harvard T.H. Chan School of Public Health case collection.
Available from Harvard Business PublishingAbstractSouthcoast Health System consists of three hospitals in southeastern Massachusetts: St. Luke’s in New Bedford, Charlton Memorial in Fall River, and Tobey in Wareham, as well as numerous affiliated entities. But how did the merger that created the Southcoast system came about?
“Basically, we merged because we wanted to, not because we needed to,” said John Day, President and CEO of Southcoast Health System (formerly the CEO of St. Luke’s Hospital). “We wanted to avoid a divide and conquer situation. As community hospitals, we needed to be able to serve the long-term interests of our communities.”
“We decided it was ridiculous to be competing with each other,” added Ron Goodspeed, MD, President of Southcoast Hospitals Group and Executive Vice President of Southcoast Health System (formerly the CEO of Charlton Memorial). A mix of events and environmental conditions set the stage for the three hospitals to consider merging. One of the most critical of these was a turnover in Charlton’s CEO position. Meanwhile, the health care environment was becoming increasingly volatile and competitive, and the focus in the business community was shifting away from city-specific planning and toward developing the larger southeastern area of the state.
The predominant goal of the management and boards at all three hospitals was to find a way to best serve the interests of their communities. They decided on a full asset merger: building a single executive management team and board of trustees to oversee the organization.